Perform for
decades.
Built to perform under pressure and thrive. I design enterprise systems and coach professionals for the long run.
Strategic Enterprise Architecture
13+ years designing enterprise systems built to carry real organizational load – from Silicon Valley scale (ex-Airbnb) to SAP enterprise architecture. I build systems to perform under pressure.
System Architect for People
Solution-focused coach (ECPC) and competitive hybrid athlete (Hyrox, Spartan, ATHX Games). I combine athletic training and coaching with systems thinking.
I thought coaching meant being told what to do. It's the opposite – it surfaces answers you already have. You just need someone to ask the right questions.
– Ilyas Zahoud, Technical Consultant
A system you actually run.
Most coaching gives you advice and a worksheet. Here, we build the actual system – your AI workflows, your performance rhythm – and then you run it without me. The goal is something that holds up under real load, not a dependency.
System Installation
Two months to design and install your operating system, one layer at a time.
Cadence: a weekly 60-90 minute session, plus async support between them.
System Calibration
No athlete trains hard for two months and then stops. Systems drift, life shifts, and the AI tooling itself moves every few weeks. Most clients keep a lighter monthly partnership to stay sharp.
- Monthly check-in (60-90 min) – what's working, what shifted, what to adjust.
- AI updates as the tooling evolves. Your system stays current.
- Async access between sessions for quick questions.
- Quarterly reset – step back, look at the bigger picture.
Month to month. Cancel anytime. Maintenance and progression – not a lock-in.
Key Outcomes
- AI workflows you own and run yourself
- A personal prompt and skill library
- A weekly performance rhythm you can sustain
- A clear before-and-after – in output, and in how you feel
You're good at what you do and you know AI should be giving you more than it is. You just don't have time to figure out how – and you'd rather not trade your health for the answer.
If you want someone to do the work for you while you stay hands-off, this isn't it. We build it together, and you do the reps. That's the only way it sticks.
Have a systems question – technical or human? Let's talk. Get in touch.